Articles
The Procrastination Problem in Business No One Talks About
We hear it all the time: work hard, chip away a little at a time, take the first step. But when the rubber meets the road, do people actually do this? Lately, it seems like procrastination has become a more and more relevant issue. Is it that we are stretched too...
Want to Own a Franchise? This 3-Tier Approach Can Help You Choose Wisely.
Here's a common myth: There is one "right" franchise for aspiring franchise owners. As a franchise consultant who has been in the game for more than eight years, one of the most important things I've learned about matching the "right" candidate with the "right"...
Thinking of Buying a Franchise? You’re Not Just Investing — You’re Also Being Evaluated.
When it comes to franchise ownership, a common misconception is that potential franchisees are "buying themselves a job." After all, don't you just need the startup capital and a list of brands to choose from? Not quite. Of course you need to be able to finance your...
Think You’re Too Young to Own a Franchise? Think Again.
As any business book or article will tell you, a key part of developing successful marketing and sales strategies stems from knowing your ideal customer avatar. Who are they? Where are they? What are their demographics? How can I put my products or services in the way...
Don’t Let These 5 Myths Keep You From Franchise Ownership
Whenever I speak with a new candidate, I frequently find myself answering a few repeat questions. Primarily, these questions are centered around a myth or misconception that has given them pause in considering franchise ownership. Asking an abundance of questions is a...
5 Signs You’re an Entrepreneur at Heart — Even if You Work a Corporate Job
So it happened. You blinked and you're in the second half of your career. Suddenly, there are fewer rungs on the ladder ahead of you and achieving those milestones is no longer about merit or job performance, but a variety of uncontrollable variables: bureaucracy,...
Want to Be an Entrepreneur? Start With These 4 Simple Steps.
As we head into February 2025, it may come as no surprise that many who set out with ambitious resolutions have already fallen short. In fact, according to a recent USA Today article, "Quitters Day" (January 10) which is less than two weeks from the start of the year...
Franchise Models Explained — How to Choose the Right One for Your Goals
If you're new to franchising, the abundance of information can seem overwhelming. How do you know where to start? You may have a generalized understanding of franchising, but part of performing due diligence means moving beyond the general and getting into the nitty...
Think Twice About ‘Ick’ Franchises — The Surprising Benefits of Service-Based Businesses
When you hear the term "franchising," very few people picture a glamorous lifestyle. Fast food? Cleaning services? Home care? No, thank you. Often there's apprehension or hesitancy associated with that all-powerful "ick" factor. Long before entering the world of...
How Franchising Can Alleviate Entrepreneurial Imposter Syndrome
About eight years ago, I finally decided enough was enough — enough red tape, enough bureaucracy, enough of not feeling like my efforts aligned with my professional success. As much as I was ready for a change and knew what I'd be walking away from, I wasn't sure what...
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